New Forest Hub has been developed by fwdesign,
an award-winning creative agency specialising in
destination placemaking and sustainable wayfinding.
Based in Brockenhurst, at the heart of the New Forest, we know the area and understand what makes it such a special place to visit. Our aim is to help visitors discover more, navigate easily and explore the National Park in a more sustainable way.
The New Forest Hub App brings together local places to eat, drink, stay and shop, alongside attractions, experiences and destinations worth exploring. Its sustainable wayfinding approach encourages visitors to discover the New Forest on foot, by bike and using public transport, helping reduce reliance on the car.
Alongside the App, we create connected destination experiences through local on-street signage and websites such as Visit Brockenhurst helping visitors find their way and discover what is right on their doorstep. We also produce a bespoke printed map for Brockenhurst, designed to help the many visitors arriving in the village find their way into the centre. The map highlights great walking and cycling routes, encouraging visitors to explore on foot or by bike and discover the shops, cafés, places to eat and drink, attractions and other hidden gems the village has to offer.
We were delighted to have won the award at the New Forest Brilliance in Business awards for 'Outstanding Use of Digital Technology'.
The Clever Software Group Award for Outstanding Use of Digital Technology
For businesses who have successfully transformed an element of their business through successful application of digital technology. The winner will have used digital innovation and/or e-commerce to achieve growth whilst offering an exceptional customer experience.